- It keeps in continuity with the style of the brand
- It creative for people interact more with the booklet
- It represents the t-shirts to their full extent
- It clearly shows the three brand ranges
- It is portable and easy to store
Creating a promotional booklet was originally going to be a creative pop up book but realistically looking at examples this would not be practical for a promotional booklet because it has to mainly be about the product itself.
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